Brisbane Airport Corporation
Technical Writing

The Challenge and Our Role:

The Australian Government requires major airports to prepare a new Master Plan every five years, with Brisbane Airport Corporation’s (BAC) document due in 2009. BAC believed it was in their best interest to provide the community with a plain English summary of the 196-page technical Master Plan, so that readers and likely submitters during the public comment period could clearly understand the Corporation’s intentions. BAC commissioned BWH to draft the summary document for that purpose.

Communication Initiatives:

• Determined structure of summary document.
• Identified key points from each chapter of the summary document.
• Rearched and drafted summary chapters.
• Drafted introduction to the document – focused on explaining what the Master Plan is and how to participate in the public comment period.
• Liaised with BWH’s design team, which was responsible for the layout and production of the summary booklet, as well as the Master Plan itself and a range of supporting communication tools.

Evaluation and Outcomes:

• BWH prepared a 32-page summary booklet for the 2009 Preliminary Draft Master Plan that was distributed with the full Master Plan to stakeholders.
• Timeframes for this were extremely tight, with the summary booklet being written, edited, designed and printed within 14 days of the finalising of the Master Plan.
• A high quality draft was provided to BAC, which required very few amendments from the Master Plan’s technical team.